ABOUT

Roku Long directing the immersive runway show Floating Landscape at New York Fashion Week 2025. Photo by Joey Wang.

Roku Long is a writer, director, and producer based in New York, with an MFA in Film Directing from Columbia University. She specializes in storytelling across independent film, branded content, and vertical drama, with projects recognized by BAFTA-qualifying film festivals, NewFest, the Micheaux Film Festival, and other international platforms. She is the recipient of the Jack Larson Award for Collaboration and the Emerging Filmmakers Grant from Columbia University. Her past clients include Riot Games, PUBG Mobile, Advene Design, and others.

Roku leads the creative development of original social-first web series, helping to define new standards in the emerging vertical storytelling space. Her projects have collectively garnered over 650+ million views worldwide. Through her work, Roku aims to craft stories that resonate emotionally and visually with a global audience. She is known for capturing the subtle chemistry between characters — emotions that feel intimate, raw, and deeply human — while infusing her storytelling with a distinctly contemporary, internet-native sensibility that speaks to today’s digital generation.

Beyond her commercial work, Roku is dedicated to creating and supporting independent cinema that explores the experiences of Asian immigrants and LGBTQ+ communities. Through these stories, she aims to give voice to underrepresented perspectives and foster empathy and connection across cultures.